Why Investing in LEGO Fortnite Sets Now Could Be a Smart Move

LEGO and Fortnite are two iconic brands with massive cultural impact, and for the first time, they are joining forces in October 2024 with a series of highly-anticipated sets. For savvy LEGO investors, these sets represent a unique opportunity to capture the interests of a young, passionate fanbase as it evolves over time. In this article, we'll dive into why buying these early LEGO Fortnite sets could be a smart move for those looking to capitalize on nostalgic value as these fans grow up.

The Power of Nostalgia and Cultural Impact

Fortnite isn’t just a game; it's a cultural phenomenon that has left a lasting impression on millions of players around the world. The original fanbase, which consisted primarily of teenagers and younger gamers, is growing up. As these players age, they tend to seek out ways to reconnect with the nostalgic elements of their childhood. Enter LEGO Fortnite—a perfect blend of two beloved brands that taps directly into this longing for nostalgia.

Key sets like the LEGO Fortnite Battle Bus (77073), Peely Bone (77072), and Supply Llama (77071) are instantly recognizable icons from the game. Just as LEGO Star Wars sets connected fans of the Star Wars franchise to their favorite ships and characters, these early Fortnite sets have the potential to be future collectibles, evoking strong memories for fans who once dropped onto the island aboard the blue Battle Bus.

Early Sets are Key to Collectibility

One of the main reasons these early LEGO Fortnite sets are likely to perform well is their status as the first-ever physical LEGO releases of Fortnite characters and scenes. In any collectible category, first editions tend to gain value more consistently than later versions. These sets mark the initial point where LEGO and Fortnite cross paths, making them inherently valuable to collectors in the long term.

Moreover, the inclusion of exclusive items like the Brite Bomber BrickHeadz, which is a gift with purchase, adds another layer of desirability to the collection. Exclusivity and the “first-ever” factor are often key ingredients that drive the aftermarket price upward once these sets eventually retire.

A Familiar Pattern from Past Collaborations

Looking at similar collaborations—like LEGO Super Mario—provides an encouraging precedent. When LEGO initially released its first Super Mario sets, there was a mix of skepticism and excitement. Fast forward a few years, and those early sets have seen considerable appreciation, particularly among collectors who grew up with the original Nintendo games. The same pattern could easily apply to Fortnite. As these players grow older, they will look back fondly at items like the Durrr Burger (77070) and wish to own a piece of that nostalgia.

Timing the Purchase

For LEGO investors, timing is crucial. Right now, these Fortnite sets are just hitting the market, which means they are available at retail prices. This gives investors the opportunity to purchase them at a stable entry point, without having to pay any aftermarket markup. Once these sets retire, the combination of rarity, cultural significance, and nostalgia will likely cause a significant spike in value.

Given the historical popularity of LEGO's licensed themes and the cultural longevity of Fortnite, getting in early could yield a handsome return down the line. Buying now and holding onto these sets for a few years—as the young Fortnite fanbase matures—could lead to them becoming some of the most sought-after LEGO collectibles of the decade.

Conclusion: Invest Early to Hold for Future Gains

LEGO Fortnite sets aren’t just toys; they’re a cultural bridge between two influential forces in pop culture. For investors, these sets present a compelling opportunity to buy low and hold as their value grows in tandem with the nostalgic desires of a maturing fanbase. As LEGO enthusiasts know, first-edition sets of popular franchises tend to perform exceptionally well over time, and LEGO Fortnite could be no exception.